As 2020 began, we were delighted to learn that we’d beaten off stiff competition to a contract from the IFC (International Finance Corporation, a member of the World Bank Group), to act as strategic communications advisor for a high profile infrastructure project in sub-Saharan Africa. This is the second time we have worked with the IFC on strategic comms for an infrastructure brief in the region.
The IFC’s web site sets out its mission: A strong and engaged private sector is indispensable to ending extreme poverty and boosting shared prosperity. That’s where IFC comes in—we have more than 60 years of experience in unlocking private investment, creating markets and opportunities where they’re needed most. Since 1956, IFC has leveraged $2.6 billion in capital to deliver more than $285 billion in financing for businesses in developing countries.