Valuable 500, a partnership of 500 international companies dedicated to ending disability exclusion, has appointed Wilful Group Company, Gong Communications, to enhance brand awareness and increase engagement among company partners in international markets, with a particular focus on Australia and the APAC region.
Gong Communications’ Talent and Education team, responsible for managing the account, oversees the press office and develops and executes campaigns based on Valuable 500’s key pillars: Reporting, Representation, and Leadership.
Since its appointment, Gong has secured coverage around Global Accessibility Awareness Day in Raconteur and arranged profile opportunities for the partnership’s founder, Caroline Casey, on Jazz FM’s Jazz Shapers and Australia’s national publication, Take 5.