Gong Communications Achieves Top B Corp Score with People-First Approach10 September 2024

Gong Communications, part of The Wilful Group, has re-certified as a B Corp with its highest score to date of 97.0, significantly surpassing the 80 point minimum required. This recognition highlights the Group’s exceptional commitment to employee well-being, including fair wages, comprehensive healthcare, and flexible working options.

A communications agency dedicated to sustainable innovation, The Wilful Group encompasses Cherish PR, Gong Communications, and Wilful, all of which have been certified alongside the parent company. This notable B Corp score reflects the Group’s commitment to its people, demonstrated through its adherence to the London Living Wage, internal promotions, and robust support systems.

Nikki Francis-Jones, managing director of The Wilful Group, says: “Gong was one of the first PR firms to recognise the value of B Corp, first certifying in 2017 with a score of 84.3  and recertifying in 2021 with a score of 91.7. Since then, we have successfully merged two quite different company cultures and worked hard to improve our score across a larger group. It is testimony to the enthusiasm of our whole team that they have committed to our certification in so many ways, backing it as a driver of positive change. We are delighted to have been part of the B Corp community for eight years now and to count B Corps among our clients, suppliers and partners.  We look forward to deepening these ties further.”

For more information on The Wilful Group’s B Corp journey and its impact, visit The Wilful Group’s website.